Drive Relevant Traffic
Clarify The Offer
Simplify The Succeeding Steps
- Take a look at your website and landing page traffic. Based on how often people click through to other pages, do you think you’re driving relevant traffic to these pages?
- Based on your current marketing tactics, are there ways to ensure your website traffic is even more relevant?
- Consider one of your lead funnels from landing page to conversion.
- If the click to your landing page is Click 1, how many clicks does a prospect have to do to complete your buying process?
- How many pages do your leads have to visit before they can make a purchase? Can you decrease this number?
- How many forms do your leads have to fill out before they can make a purchase? Can you simplify these forms?